Our field is commute-to-building mobility: a fair spot, a shared ride, a charged EV, idle spaces earning revenue, and an auditable ESG trail — one loop, one app. Worldwide, four companies play near this field. None of them runs the loop end-to-end.
Ask any COO, HR director, or asset manager and the same six frustrations come up. Each one alone looks small. Together they are a cost line, an employee-experience problem, and — since CSRD — a compliance obligation.
Allocation is political. Assigned spots sit empty while everyone else circles the block — and HR ends up refereeing parking disputes instead of doing HR.
Hybrid work made parking demand dynamic; static assignment can’t keep up. Leasing more spaces is the expensive non-answer — the cheap answer is using the existing ones intelligently.
Carpool programs exist on paper and die in practice: matching is manual admin work, rewards are missing, adoption rounds to zero.
EV fleet targets rise faster than charger counts. Without rotation, chargers become premium parking for the same five cars — and everyone else charges at home or not at all.
Corporate lots idle on nights and weekends while the neighborhood pays for parking 200 metres away. Dead capacity, zero revenue — in an asset the owner already paid for.
CSRD and Scope-3 reporting ask for commuting emissions. Today that data doesn’t exist anywhere — no system observes how people actually get to the building.
Point tools solve one failure each. But the customer has all six — and they compound daily, in the same garage, with the same people. Yedem’s field is the loop that connects them. Whoever orchestrates the commute owns the building’s mobility budget.
Fairness algorithm allocates by real usage — no politics, no dead spaces.
Rides auto-generated from commute patterns. 5 seconds: ride or drive.
Charger rotation and scheduling — chargers charge, they don’t store.
Unused spots offered to the public — nights, weekends, revenue.
CO₂ per user, occupancy, savings — CSRD / LEED / BREEAM-ready.
Why the loop matters: each module feeds the next. Sharing a ride earns a priority spot. Freed spots feed public revenue. Every trip feeds the ESG report. Single-module tools can copy a feature — they can’t copy the loop without rebuilding their product and their buyer.
No 21-dimension feature checklist. These are the questions enterprises and asset managers ask in real sales conversations — scored against the only four companies worldwide that play near our field.
| What the customer asks | ● Yedem | WayleadrIE / US | IzixBE · + Toogethr | ParkalotPL · + Poola | LiftangoAU · carpool only |
|---|---|---|---|---|---|
| “Will people stop fighting over spots?” Fair, transparent allocation employees trust | ✓ | ✓ | ± | ± | — |
| “Does carpooling happen without admin work?” Automatic matching from real commute patterns | ✓ | ± | — | ± | ✓ |
| “Do carpoolers get rewarded where it matters — at the gate?” Ride ↔ parking priority in one system | ✓ | ± | — | — | ± |
| “Are the chargers charging — or being parked on?” EV rotation & scheduling | ✓ | ✓ | ✓ | ± | — |
| “Do idle spots earn money on nights & weekends?” Public offering of unused corporate capacity | ✓ | ± | ± | — | — |
| “Can I hand the auditor a commute-emissions report?” CO₂ per user · CSRD / LEED / BREEAM-ready | ✓ | — | ± | — | ± |
| “Does it run my gates, cameras — and my whole portfolio?” Hardware integrations + asset-manager-grade multi-tenant | ✓ | ± | ✓ | — | — |
| “Is it one app for the whole commute?” Park or ride or charge or release — one login, one loop | ✓ | ± | — | — | — |
These are the only four companies a diligent investor should map against Yedem. Each is strong on its slice — and structurally unable to run the loop without rebuilding its product, its pricing, or its buyer.
Wayleadr ~$4–10M · Izix €3M · Parkalot bootstrapped (~3 people) · Liftango ~$10M+. The first consolidation move — Izix acquiring Toogethr — happened only in September 2025. This is a young, fragmented category of single-module tools, not a saturated market. The full-loop position is open, and Yedem is taking it.
Names an investor might expect in the matrix — Sharry, SKIDATA, Flash — are deliberately not there. They play adjacent fields: for Yedem they are channels, infrastructure, and integration partners, not rivals.
Per-space price comparison misleads — a $1.99 reservation tool and a mobility platform are different purchases solving different problems. What matters is what the money buys.
Yedem’s enterprise ACV is €40k average — not because we charge more per space, but because we sell more product per building: parking, carpool, EV, monetization, reporting — one logo, five modules.
The premium is funded by what the loop creates: new revenue from idle capacity and removed cost from leased spots the customer no longer needs.